Properties are selected based on real traveller reviews and popularity among guests who’ve booked a night in Bulgaria on Hotels.com. These Bulgaria hotels consistently deliver on quality, location and traveller experience. Last updated on October 6, 2026.
If being by the water is a major draw, Golden Sands Beach is a spot you might want to check out when visiting central Golden Sands. Enjoy the sunset by the shore at Sunny Day Beach, Saints Constantine and Helena Central Beach, and Saints Constantine and Helena South Beach.
Skiers and snowboarders might want to test out the slopes at Pamporovo Ski Resort, a skiing spot located 1.1 mi (1.8 km) from central Pamporovo. If you master the slopes, FunPark Pamporovo and Smolyan Ski Resort are both nearby.
When the beach is calling your name, you might want to head down to Sunny Beach, located 0.6 mi (0.9 km) from central Sunny Beach. Catch the sunset by the shore at Azaro Beach Club, just a short walk away.
Ski the fall line at Bansko Ski Resort located 1 mi (1.6 km) from central Bansko. If you master the slopes, Dobrinishte Ski Resort and Mezhdinna Todorka are both nearby.
Ski the fall line at Borovets Ski Resort located 6 mi (9.7 km) from central Samokov. If you master the slopes, Yanakiev Ski and Snowboard School is also located nearby.
Bulgaria Unveiled: A Tapestry of Mountains, Cathedrals and Timeless Heritage
Discover Bulgaria, a captivating blend of cultural treasures and natural splendour. Explore majestic cathedrals, ancient churches, and world-class museums that tell the tale of its rich heritage. Venture into the mountains for breathtaking vistas and invigorating hikes, or unwind along the pristine Bulgarian seaside. Whether indulging in a luxury escape or a traditional holiday, Bulgaria offers a unique experience that seamlessly marries history with nature, promising an unforgettable journey for every traveller.
Discover great hotels in Bulgaria
Bulgaria offers a diverse range of hotel accommodations, from luxurious resorts along the Black Sea to cosy guesthouses in charming towns. You can find all-inclusive options for a hassle-free stay, as well as boutique hotels that reflect the local culture. Whether you seek relaxation or adventure, Bulgaria has a stay to suit your needs. Here are some of the most popular hotels with our travelers in Bulgaria:
Maison Sofia - MGalleryopens in new window: This exceptional 5.0-star hotel in Sofia boasts an impressive guest rating of 9.2 out of 10. It features spacious rooms and a convenient location, making it an ideal choice for leisure travellers seeking a memorable experience. The hotel excels with its wide range of amenities for comfort, including well-appointed bathrooms and a welcoming atmosphere. Guests appreciate the cleanliness and the pleasant surroundings, ensuring a delightful stay in the vibrant city.
Kempinski Hotel Grand Arenaopens in new window: Located in the heart of Varna, this luxurious 5.0-star hotel enjoys a stellar guest rating of 8.8 out of 10. Known for its expansive and immaculate accommodations, it offers an outstanding setting for urban explorers. The hotel’s prime location allows easy access to local attractions, while its attentive staff ensures a smooth experience throughout your stay. The blend of comfort and sophistication makes it a top choice for discerning travellers.
Grand Hotel Sofiaopens in new window: Nestled in Bansko, this remarkable 5.0-star hotel holds a commendable guest rating of 9.4 out of 10. It is a haven for adventure seekers, offering easy access to skiing and other outdoor activities. With a focus on adventure tourism, the property provides a range of recreational options, including nearby rafting and cycling. The luxurious settings combined with a commitment to adventure create a unique atmosphere for those looking to explore the great outdoors.
Where to stay in Bulgaria
In Sofia, Nessebar, Varna, travellers can enjoy a mix of vibrant culture, historic charm and seaside splendour. Sofia offers museums, monuments, and shopping; Nessebar provides sunny weather, historical sites and seaside delights; Varna features natural parks, a marina and biking. For first-time visitors, Sofia is best suited for its diverse range of attractions.
Sofiaopens in new window: Sofia is a lively hub where history meets modernity. It is perfect for travellers who love a mix of cultural attractions and urban vibes. Enjoy a relaxing day at cafes followed by exploring impressive monuments like Alexander Nevski Cathedral and historical sites such as Sofia Central Mineral Baths. The city’s blend of museums and tours offers a rich cultural journey that is both engaging and educational, ensuring your stay is full of memorable experiences.
Nessebaropens in new window: Nessebar offers a charming seaside escape with a rich historical backdrop. Ideal for those who appreciate a mix of history and coastal leisure, you can wander through streets lined with monuments and visit unique spots like the Church of Saint Sophia. With a sunny atmosphere and a touch of recreation at Luna Park and Sunny Beach, the town provides a delightful mix of relaxation and local culture, making it a standout destination.
Varnaopens in new window: Varna is the go-to destination for sea lovers and nature enthusiasts. The city brings together the best of natural parks and cultural attractions, with a stunning marina and intriguing monuments to explore. For a bit of thrill, Varna offers activities like bungeejumping, and you can immerse yourself in the natural beauty of local gardens and an aquarium. This blend of adventure and coastal charm makes Varna a unique and exciting place to stay.
Things to do in Bulgaria
Bulgaria offers an exciting blend of invigorating spa retreats, refreshing swimming spots, and scenic walking trails. Enjoy exploring its majestic castle, serene rivers, and historic cathedrals, then unwind in natural parks or cultural museums.
Zgorigrad – In Zgorigrad, you can explore the fascinating Sveti Sofronii Vrachanski Ethnographical & Revival Complex. This cultural gem showcases the rich traditions and history of the region. Wander through the exhibits that highlight local craftsmanship and lifestyle, and take in the beautiful architecture that reflects the spirit of the Bulgarian Revival period. Don't miss out on the engaging workshops and activities that often take place, allowing you to dive deeper into the local culture.
Ruse – Ruse is a city teeming with history and architectural wonders. Make sure to visit the Roman Fortress of Sexaginta Prista, where you can walk among the ancient ruins and imagine what life was like in Roman times. The city also boasts an impressive array of museums, cathedrals, and churches. Take a leisurely stroll along the Danube River, enjoying the scenic views and vibrant atmosphere. The numerous monuments and temples scattered throughout the area provide a perfect backdrop for memorable photos.
Dragijevo – In Dragijevo, nature and relaxation await you. Begin your adventure at the charming Samovodska Charshia, where you can appreciate the local crafts and savour traditional foods. Afterward, indulge in a rejuvenating spa experience, or take a dip in the refreshing waters at one of the nearby swimming spots. The surrounding natural parks offer excellent walking trails, allowing you to immerse yourself in the beauty of the landscape. Whether you prefer a leisurely walk by the river or a more active exploration of the area, Dragijevo ensures an enjoyable visit.
4 tips for savvy savings when booking a hotel in Bulgaria
Book for the cheapest times: Visiting Bulgaria on a budget is a brilliant idea, especially during the months from September to November when hotel prices may drop, offering a more affordable experience. A stay of at least 4 days is ideal to fully appreciate the country's key landmarks, historical sites, cultural attractions and stunning natural beauty. This period not only provides great value for money but also ensures that travellers can explore a range of attractions, from historic monuments to scenic vistas, all while enjoying lower prices.
Look for last-minute deals on Hotels.com: Exploring Bulgaria with Hotels.com may reveal enticing last-minute offers. Begin by visiting the Dealsopens in new window or Last-Minute Deals section to uncover discounted hotels near your travel date. Stay updated by enabling email alerts or push notifications to receive flash sales and unique promotions. Additionally, the Smart Shopping feature available via the app allows you to compare hotel prices and amenities, ensuring you're more likely to discover a well-priced last-minute getaway.
Be flexible with dates: Prices may vary due to factors such as the hotel's location, star rating, and time of year, so being flexible with your dates might help you save on your stay in a Bulgarian hotel. For those seeking distinctive experiences, boutique hotels can provide a more personalised touch and potentially offer better value. When you book with Hotels.com, we will inform you if the price for your chosen dates is above or below the average. If it appears to be on the higher side, we may suggest alternative dates that could help you find a more affordable option.
Consider your location: Residing in the heart of Bulgaria's major cities undoubtedly provides unrivalled convenience, yet it is often accompanied by a heftier price tag. In contrast, smaller towns and rural locales tend to be more affordable, offering a welcome reprieve for budget-conscious travellers. For those seeking better rates, it might be wise to select accommodations outside the bustling city centre, though this could necessitate extra travel to reach key attractions. Alternatively, exploring neighbouring cities might reveal a wealth of attractions while also presenting more budget-friendly options.
Best time to go to Bulgaria
Bulgaria has a varied climate due to its size, so the best time to visit depends on the region and your preferences for weather and crowds. If you’re looking to soak up the lively atmosphere in Bulgaria, May to July are the peak months to visit, bustling with fellow travelers. During this peak period, the weather is mostly sunny, with light rainfall. However, if you prefer a more relaxed experience, October to December are perfect for a quieter getaway, marked by no to light rainfall and mostly sunny conditions.